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Food Politics · From the archive

How Oscar Mayer and Kraft Used Salt, Fat and Sugar to Hook Kids on Lunchables

Michael Moss recounts how in the 1980s, Oscar Mayer won parents and kids back to eating their baloney products, which had declined in popularity.

March 3, 2013
Research on SugarResearch on Fast Food
About this episode

Food Politics, from the archive

Michael Moss recounts how in the 1980s, Oscar Mayer won parents and kids back to eating their baloney products, which had declined in popularity.

Originally published March 3, 2013 on GreenMedTV.

The research behind this episode

Open each topic on GreenMedInfo to read the study abstracts it draws on.

Research on SugarResearch on Fast Food
Sayer Ji
Sayer JiFounder of GreenMedInfo (2008), the open-access natural-health research database; author of Regenerate (Hay House, 2020) and Shadow Empire: The Epstein Files (Skyhorse, 2026); chair of the Global Wellness Forum; convener of Restore the First.
About Sayer Ji
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